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Secure your relevance in the future of automotive sales

Our exclusive guide for automotive OEMs
Whitepapers Back

The automotive industry is undergoing a seismic shift. The traditional dealership model is being challenged by new consumer expectations, digital advancements and innovative market entrants. As an automotive Original Equipment Manufacturer (OEM), how will you navigate this change and ensure your relevance?

 

Our guide provides a roadmap for OEMs to thrive in this rapidly evolving landscape.

Get unique insights into

The big change

Understand the shift in consumer behavior and the impact of technology on car buying experiences.

Market models

Explore the benefits and risks of different sales models, from the traditional dealership model to the innovative direct-to-consumer (D2C) and agent models.

Strategic approaches

Discover how leading OEMs are adapting to the D2C model and which approach might work best for your brand.

Actionable strategies

Learn how to redefine your brand, digital and investment strategies to support a successful D2C sales transition.

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Thanks for your interest. You will receive the guide to your inbox, or you can access it directly here. We hope you find it useful, actionable and inspiring as you build the foundations for selling to the new automotive customer.

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